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Bilie
Professor
The course provides strategic thinking and comprehensive practical skills on Outreach & Follow-up for Influencer Marketing Specialists working at Korean brands (K-Brands). The curriculum is divided into key core modules: from personalizing large-scale emails with Mail Merge, designing low-friction email structures to attract Creators, to multi-channel Follow-up tactics (Email, Social Media, WhatsApp), and managing "ghosting" risks after sending gifts. After the course, students will fully master the process of converting Cold Outreach into successful collaboration conversations.
4.6 2.6K

Course Description

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Flash Sale -10%
  • 110 hours in total
  • 75 lessons
  • 24 challenges
  • 3 Certificates of completion
  • Lifetime access

Video

110 hours in total

Text material

382 pages

Assessments

24 challenges

Certificates

3 Certificates

What's included?

Outstanding features for highly customizable Courses, Units, Lessons, and Quizzes.

Comprehensive Knowledge

Execute a professional multi-channel Follow-up strategy: Apply a 3-step Follow-up workflow via Email and optimize supplementary outreach via Instagram/TikTok DM and WhatsApp at the right time and standards.

Working Pipeline

Master the Mail Merge technique: Personalize mass emails efficiently and accurately to increase outreach speed while remaining natural and avoiding spam filters.

Practice

Establish high-response Cold Email structures: Build standard 3-part emails (Hook, Value/Offer, Low-friction CTA) under 120 words to engage K-Brand Creators.

Real Experiment

Identify Red Flags & Optimize Follow-Through: Spot early signs of low-quality Creators ("Freebie Hoarders", inconsistent posting schedules) and leverage 3 psychological triggers to push Creators to submit content on schedule.

Course Lessons

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Created by

Bilie

History Teacher
Hoang (Billie) Vu is an experienced Influencer Marketing for several Korean beauty brands. For the last 3 years, he has worked and assisted several skincacre and makeup brands (such as SKIN1004, CORSX, CLIO, etc) in developing and executing influencer marketing campaigns, with regard to both paid and gifted seeding. His experience has spanned across several regions, including SEA, EU and the U.S

Reviews

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4.2
987 ratings
5: 899 reviews
4: 32 reviews
3: 5 reviews
2: 0 reviews
1: 0 reviews
Nguyen Minh Anh
4 hours ago
5.0
100% execution focused!
The section on identifying Creator Red Flags is truly invaluable! Thanks to this lesson, my team significantly minimized sending products to 'Freebie Hoarders' or Creators who fail their posting commitments. Furthermore, the Paid Ad Spark technique to incentivize on-time posting delivered results beyond expectations.