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Josephine
Professor
Comprehensive training on outreach strategies and building sustainable Creator relationships for PR Gifting campaigns. Students will master transparent outreach mindsets, selection criteria for target Lifestyle Creators (1K-10K followers, ER > 3%), pitch template optimization techniques to elevate response rates to 30-40%, and the Progression Model framework to turn one-time collaborations into long-term partnerships for K-Beauty brands.
4.6 2.6K

Course Description

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Flash Sale -10%
  • 110 hours in total
  • 75 lessons
  • 24 challenges
  • 3 Certificates of completion
  • Lifetime access

Video

110 hours in total

Text material

382 pages

Assessments

24 challenges

Certificates

3 Certificates

What's included?

Outstanding features for highly customizable Courses, Units, Lessons, and Quizzes.

Comprehensive Knowledge

Successfully outreach to 150-200 Creators per month and achieve a 30-40% Gifting collaboration acceptance rate using a standardized workflow.

Working Pipeline

Master professional Pitch Email/DM writing techniques and set transparent expectations regarding timelines and posting deliverables.

Practice

Execute the Partner Progression Model (Gifting ➔ Affiliate ➔ Paid) and professionally resolve PR operational issues

Real Experiment

Accurately filter Micro Lifestyle Creators (1K-10K followers, ER ≥ 3%) and identify and eliminate Red Flags (fake followers, bot comments).

Course Lessons

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Created by

Josephine

History Teacher
"Jo is a Global Influencer Marketing Executive at ohora, a leading Korean beauty brand, where she has been managing high-volume influencer campaigns targeting the US market for over one year. 

With more than three years of experience in influencer marketing and creator management, Jo brings a unique dual perspective from both the brand side and creator side of the influencer ecosystem. Her expertise spans influencer identification, campaign strategy, relationship management, and PR seeding campaigns. 

Jo specializes in helping creators and young professionals understand practical influencer marketing through real-world experience, consistently achieving 100% KPI performance in her campaigns"

Reviews

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4.7
3K ratings
5: 2.9K reviews
4: 103 reviews
3: 2 reviews
2: 0 reviews
1: 0 reviews
Thu Ha
45 minutes ago
5.0
Solved my biggest pain point!
This course solved my biggest pain point: Creators ghosting after posting. The Progression Model (Gifting ➔ Affiliate ➔ Paid) in Module 6 was incredibly practical. I converted 15 Creators from a previous PR batch into active commission Affiliates, saving budget while maintaining continuous media momentum!